Meeting/Event Information

Entering Global Markets: Research, Selection, and Team Development

 

February 20, 2026
10:00 AM EST - 12:00 PM EST
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Online

Entering Global Markets: Research, Selection, and Team Development

ABOUT THIS PROGRAM

Are you ready to take your business global? Dive into the pros and cons of alternative international market entry strategies, discover how to evaluate and find the right international partners, and learn effective management techniques to ensure your global goals are met. This webinar is intended for Georgia Small and Medium Business Owners/Sales Executives who want to create an International Sales and Distribution strategy and plan for their international success.


LEARN HOW TO:

  • Establish your company overseas
  • Develop and implement effective market entry sales strategies
  • Identify pros and cons of alternative strategies
  • Identify, evaluate and connect with in-country partners
  • Manage existing partner relationships for long-term success and growth

Speakers:

Dimitris Kloussiadis, a Senior Business Consultant with the International Trade Center, has over 28 years’ experience in international business, in both the public and private sectors. While in the private sector, he established an extensive network of international distributors and dealers in the Middle East and North African markets. Earlier in his career he owned an import business which marketed European and Asian products to US architectural and construction firms, and to major US department stores. 

Laurent Kahl is an international trade consultant with the UGA Small Business Development Center. He has extensive private sector experience in the international trade field with over four decades working for both private and semi-government entities.